Monday, October 12, 2015

Book Promos #3

This is a rushed update that I will come back to later today when I have time and edit.


The ad I paid $50 for on Goodreads, which is a mega site with mega traffic, turned out to be a dud. You are charged $.50 per click. Their stats show an average of 1 click per 50 views. Really? To date, I have had over 400 views with zero clicks. It is enough to make me insecure. I have rethought my cover, title, and blurb. I have rewritten the blurb 6-8 times, searching for the magic one.

Update: I have gotten 699 views on goodreads and not a single click. After poking around the net I
found the same experience related by a couple of other writers. Both said the goodreads ad was a waste of time. One writer mentioned the same thing about the ad she placed on Amazon, also a pay-per-click ad. I was so surprised to read she got 20,000 views, no clicks, zip, nada, zilch!

The Kboards ad was a dud as well. I sold three books from the two Kboards ads and the awesomegang ad. Those cost me $75. Three books sold.

The one ad that did something was a $50 ad from Bargain Booksy. As soon as that ad went live I saw the reaction on Amazon. It did not sell crazy wildly, but 10 copies went out in that one day.

The next one scheduled to kick in is the goodreads giveaway. It is free, and members register to win a free hard copy. They say an average of 600 members sign up for a giveaway. We shall see if the numbers are skewed. It begins on the 14th, Wednesday.

 Cheers. I will post more later today.

Update 2: I have decided to let the ad run on goodreads during my book give-away, and then to inquire about cancelling it. 

My goal for these promotions was only to sell 100 books. Even before publication I have thought that if I sold 100 copies that would be a good foundation, a seed of readers to begin with. I believe that if that many read the book they will tell others and slowly the book will begin to sell. 

As I have researched online I found a couple of articles that have made me rethink the kindle giveaway program. Here they are: http://worldliterarycafe.com/content/maximizing-free-days-kindle-select-kdp-select  

http://digitalbooktoday.com/book-marketing-tips/

I found both very helpful and informative.

Promos to come: At this point I still have a few promos scheduled. The first will take place on 10-18. It is with Free Kindle Books and Tips. I paid $25 for this ad, and it will run for one day.

10-28, with Digital Books Today. The cost was $30, and the ad will run through November 10th.

And the final promo of the year will take place with a British site, Indie Book Promo. I checked the site's traffic volume, and the look of the site, and was impressed. They also offer quite a value for $50, keeping a nice ad up for 2 months, right at Christmas time, so I went for it. I shall see what happens.